March 4, 2024
tweed jacket

Since the preppy/bourgeois look was revive, it was only a matter of months before the tweed jacket made a noticeable comeback on the fashion scene. This piece, popularized by Coco Chanel, is a must-have in the women’s wardrobe. It keeps you warm while remaining elegant and has survived the decades without getting a wrinkle… provided you know how to wear it.

After the reign of the sportswear look, many fashionistas want to reclaim looks that are a little more feminine, close-fitting and elegant. This is where the tweed jacket comes in because it is the quintessence of the bourgeois look. In black and white but also in color, it is the perfect addition to make a more casual outfit more chic.

Has the tweed jacket become cool?

A few years ago, we rather associated the tweed jackets with the rich old ladies of the beautiful districts of Paris. As a result, apart from a few very cool girls, it was hard to see yourself putting on this jacket that had become obsolete. Forget everything you thought you knew about the memorizing tweed jacket. Chanel – the brand that popularized tweed – has managed to constantly renew this piece that has become iconic. Today, the tweed jackets is worn together, with jeans or even with a crop top for even more modernity!